This project involved creating a cohesive illustration style to complement the existing design system of a marketing agency. The illustrations were specifically crafted for use in their blog articles.

The client aimed to enhance engagement with their blog content to attract new clients and increase reader interest in articles discussing their services.

I quickly selected a style that complemented the design system, below I will show you the process of creating one of the illustrations behind the scenes ✨

Over the course of this collaboration, we developed approximately 30 illustrations tailored to visually enhance and support their blog posts. This approach not only aligned with their existing branding but also aimed to captivate and inform their audience effectively.