Trading Mastery, a trading academy, wanted to elevate her video content to reach a broader audience and establish their course to new audiences.

When they approached me, they faced several challenges:

Their ads that were currently running had low ROAS and low engagement averaging only 50 views per video.

Their website and general info about the course was not in social media or any other communication channel so i didn't have much information about the course what made the work more difficult to create.

their ads lacked cohesive visuals and content tailored for short-form video audiences.

I made a research about the trading course and what was working in that niche, for that i used Foreplay to search them, after that i got the concept i wanted and created the storyboard using Miro , i picked the upbeat music using Artlist and i write down the script with the AI voice over in ElevenLabs.

After the research and assets compilation phase, i proceeded with editing part using Premiere Pro and After Effects.

And lastly i made a validation and verification with a proof reader and creative co workers to check if the AD was good to go 🚀.

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