Mugg'd - Brand Identity & Packaging Design

BRAND Mugg’d

INDUSTRY Art & Crafts

DELIVERED SERVICES Brand Strategy, Visual Identity, Graphic Design

Mugg’d is a pottery boutique and creative lab that offers unique ceramic creations and personalized workshops. With an inviting coffee corner, it’s designed to enhance the community and creative experience. Founded with a vision to revolutionize the pottery experience, Mugg’d combines the tactile joy of ceramics with a community-focused approach.

We crafted Mugg’d’s identity to capture the essence of pottery – fluid, adaptable, and tactile. Our logo features soft, organic curves that symbolize the transformative nature of clay, encouraging creativity and interaction. This visual philosophy extends across all branding elements, from in-store design to digital presence, establishing a cohesive and inviting atmosphere. The color palette, inspired by earth and clay, roots the brand in nature and underscores the authenticity of the craft.

Every aspect of Mugg’d’s identity, from the physical layout of the workshop to online platforms, is designed to encourage community engagement and creative expression. Our strategic branding not only highlights Mugg’d’s unique offerings but also makes it a welcoming space for artists and patrons alike, fostering an environment where creativity thrives.