Logo design

Nathalie van Berkom

Brand Designer
Graphic Designer
Logo Designer
Adobe Illustrator
Procreate

Summary

La Liberté is a construction company: from demolishing walls to rebuilding a support system for your ceiling. Insulating and plastering your walls, even painting, La Liberté does it all.
La Liberté decided they needed a new logo to go with their new website, to represent the company in a new and better way.

What did I do?

1. Discussing wishes with the client
2. Outlining ideas
3. Supply of several logos (divergence of ideas)
4. Optimisation of logos (convergence of ideas)
5. Decision on final logo
6. Making mockups
7. Delivering all source files

Process

To get a good idea of what the customer had in mind, we sat down together to discuss all the wishes.
After discussing everything, we started sketching out ideas. After creating several logos, it is up to the customer to express his/her preference. We continued to work on this logo.
Afterward, we delivered mockups for an impression of the atmosphere and provided the client with all the source files.

Result

2020

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