Rätsel Berlin Spy Museum | Brand identity & web

Luke Ranfield

Branding and website design for the Berlin Spy Museum, renamed to Rätsel.

Decoding the identity.

I wanted to take inspiration from the classification, secrecy and encryption of espionage. Through this I created a playful identity that is appealing to both adults and children.
The logomark utilises the negative space of the letter 'R' to portray the 'hidden in plain sight' notion of being a spy.
If you're interested in any work please reach out via DMs or email me at aani@conceptist.net
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Posted Jan 3, 2023

_student_work_ Branding and website design for the Berlin Spy Museum, renamed to Rätsel.

Landable
Landable
Sales Tech Partners
Sales Tech Partners
Chain Flux Capital
Chain Flux Capital
Crux
Crux