Gamespirit Brand Motion Design Enhancement
Ray Nsan
GAMESPIRIT
Here is a motion design enhancement of an existing brand identity.
Behind the scene:
Even though the logo already existed, my creative role was to translate it into motion in a way that fits the brand’s values.
The dice represents play, chance, and game-based learning.
The motion needed to feel dynamic and playful, while still professional enough for corporate audiences.
Client challenge:
Gamespirit, as a platform for game-based training in companies, needed a logo animation that reflects both playfulness and professionalism.
The static logo (dice + text) conveyed the idea visually, but lacked motion storytelling for digital platforms (presentations, videos, intros).
The challenge: How to make the dice feel alive while reinforcing the brand identity?
My solution (what the animation achieves):
The dice emerges and bounces into the frame → playful, energetic, game-like.
The text pops out from behind the dice → adds surprise and reinforces the message in a light, fun way.
The animation as a whole communicates engagement and interactivity — the same qualities the company brings into its training programs.
The brand now has a motion identity that fits digital use (corporate presentations, e-learning, social media).
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Posted Aug 22, 2025
Created a dynamic motion design for Gamespirit's brand identity.
