For Starling Minds, a digital CBT mental health support platform, I developed a modern, responsive WordPress website with a focus on both functionality and design. The goal was to provide a seamless user experience for individuals managing stress, anxiety, and depression through tailored mental health resources.

The challenge was to create a platform that not only reflected the brand’s modern and professional look but also handled complex integrations and dynamic content for various mental health programs.

Starting with the design in Figma, I translated the layout into a custom WordPress theme, focusing on a clean, user-friendly interface that aligned with the brand’s objectives. Using ACF Pro, I set up flexible fields for easy content management, especially for blogs and custom post types related to mental health resources.

I implemented advanced AJAX filters to streamline content discovery, ensuring users could quickly access relevant materials without page reloads. Additionally, Hubspot was integrated for marketing automation, and Gravity Forms was used for user interaction.

A component-based architecture was applied to make the site scalable and efficient, with custom fields and post types to accommodate future updates. I also ensured the website was SEO-optimized, incorporating Google Site Kit for analytics, performance tracking, and keyword optimization.

Custom WordPress Theme: Built from scratch for flexibility and performance.

ACF Pro: For dynamic content management across mental health resources.

HubSpot Integration: Streamlined for marketing automation and user engagement.

Advanced AJAX Filters: For efficient and fast content filtering without page reloads.

Gravity Forms: Integrated for user interactions like form submissions and surveys.

PHP, SCSS, jQuery: Utilized for robust, scalable, and modern development.

Google Site Kit: For comprehensive SEO insights, real-time analytics, and performance tracking.

Security Measures: Implemented 2FA (Two-Factor Authentication) and SSL for secure user data handling.

Cache Management: Integrated cache solutions for optimal website speed and performance.

GTM (Google Tag Manager) & GSC (Google Search Console): Managed for tracking analytics, conversions, and improving search visibility.

Backup & Restore: Implemented automated backups to ensure data safety.