I am thrilled to showcase my latest UX/UI e-commerce redesign project, which involved redesigning the website for Sako Hanno, a reputable jewelry designer based in Stockholm.

The objective was to create a website that accurately reflected the brand's identity and values while providing a seamless user experience.

The first stage we worked on the UX of the online store. I found weaknesses in the design and at this stage I worked them out

After completing the wireframes phase, I moved on to the UI design phase. To achieve the goals of the project, I conducted extensive research on brand values, target audience and competitors. Based on my findings, I developed a modern, visually appealing and user-friendly website that made it easy for customers to browse and buy Sako Hanno fine jewelry.

The new website features a clean and minimalist design, with high-quality images that showcase the intricate details and craftsmanship of each piece. The user interface is intuitive and easy to navigate, with clear calls-to-action that guide customers towards making a purchase.

To ensure that the website was optimized for mobile devices, I also implemented responsive design principles that allowed for seamless viewing across all screen sizes. The end result is a website that beautifully reflects the brand's identity while delivering a user-friendly experience that makes it easy for customers to purchase their desired jewelry piece.

As a result, I am proud to have been a part of this project and to have created a website that truly captures the essence of Sako Hanno's craftsmanship and values.