"Put Skin in the Game" is a statement identity designed to resonate with commitment and shared purpose. The logo features a stylized knuckle symbol, with the typography meticulously integrated into the form to represent unity. It serves as a visual manifesto for a high-performance culture—celebrating creativity, productivity, and the strength found in diversity. The vibrant color palette is intentional, symbolizing the various cultures and backgrounds that unite to drive a single, motivated mission.