Nasdaq - Journey Across the Financial System

In collaboration with NASDAQ’s Brand Studio team, I developed an interactive guide that takes users on a journey through a company’s progression across the financial system, highlighting NASDAQ’s role within it. Centered around a motion-driven design created by the Brand team, this project aimed to create an engaging web experience that feels like moving through different stages of the financial ecosystem. One of our primary challenges was ensuring that the unique layout and dynamic functionality remained intuitive and responsive for NASDAQ’s large and diverse audience across all devices. We tackled this through a thorough amount of testing and browser simulation across a myriad of different device sizes and browser types to achieve our final microsite.