Viletta Porcini – Brand Refresh

Hidden & deliberately intimate in capacity, Villetta Porcini is a culinary experience set against the backdrop of climbing gardens, beehives, porcini mushrooms and veggie patches. With a strong focus on produced sourced from the grounds, the branding of Villetta was to reflect this, incorporating earthy colours & tones of the natural environment. The illustrative work depicting a series of mushrooms found in the garden and creatively highlights the name of the brand itself.

The work features a custom illustration to be applied as a print design across menus, vouchers, marketing collateral & custom matchboxes. Part of the illustration was also re-worked into the main logo.