USA Today Redesign

Laiba Tahir

Web Designer
UX Designer
UI Designer
Figma

Overview 👋

As, I was going through the daily news articles on USA Today's online platform, I couldn't help but notice the disorderly typography and lackluster user experience. Inspired by this challenge, I made it my personal crusade to revolutionize the platform's design in a manner that not only enhances its aesthetic appeal but also elevates its user-friendliness.

This is what "USA Today" present website looks like🥱

USA present website
USA present website

This is what it looks like after the magic happened 🤩

USA Today redesigned by me
USA Today redesigned by me

🎨 My redesign process 🎨

1-Advertisement box dominating the page

The previous advertisement box was taking up valuable space on the page, leading to a cluttered and overwhelming design. By reducing its size and strategically placing it to the right, I was able to create a more streamlined and efficient layout, allowing users to focus on the most important content
Reduced advertisement box
Reduced advertisement box

2- News categorization

News categorization can improved user experience by providing personalized and relevant content saving hours to searching for a something specific
News Categorization
News Categorization

3- Explore Option

I replaced the search bar icon with a prominent text and icon that allowed users to easily find and explore news
Explore Option
Explore Option

4- Other UX improvements

Improved typography for enhanced readability
Reduced time size for a cleaner look (Money, NFL, Nation)
Aesthetic tags for better categorization
Clear "Sign in" and "Subscribe" buttons
Breaking news section for timely updates
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