Johnson & Johnson needed an accessibility-forward website for their BISO (Breathe In Speak Out) initiative, a patient-facing platform for pulmonary arterial hypertension awareness.
I led the UI/UX design from concept to launch, building a responsive interface that prioritized clarity, readability, and WCAG compliance. The design system balanced J&J's corporate standards with a warm, approachable tone suited to patients navigating complex health information.
The final site shipped on time and became a core touchpoint in J&J's PAH awareness ecosystem.