The client is a talented Digital Artist based in the United Kingdom, specializing in creating captivating digital art. They sought to enhance their online presence and engagement across multiple social media platforms without dedicating extensive time to content management.

To develop an efficient, automated system for generating and scheduling social media content across Instagram, Facebook, Twitter and Linkedin, enabling the client to focus on their art while maintaining an active, engaging online presence.

I designed and implemented a custom automation workflow utilizing Make.com and ChatGPT technologies. This system streamlined the content creation and scheduling process, achieving the client's goal of an "autopilot" social media management system.

Content Generation: Leveraged ChatGPT's advanced language model to produce compelling, relevant social media content that resonates with the client's target audience. This included promotional posts, engaging stories, and interactive tweets tailored to each platform's unique audience.

Automated Scheduling: Integrated with Make.com to create a seamless workflow that automatically schedules and posts content to Instagram, Facebook, and Twitter. The scheduling was optimized based on peak engagement times to maximize reach and interaction.

Custom Reporting: Developed a reporting module within the automation system to track and analyze the performance of social media content. Reports included metrics such as engagement rates, follower growth, and content reach, providing valuable insights for future content strategies.

The automation system significantly reduced the client's time spent on social media management, allowing them to dedicate more time to their art. The client reported increased online engagement, follower growth, and higher interaction rates across all platforms. The automated reports provided actionable insights, enabling the client to refine their social media strategy further.

This project showcased the potential of combining Make.com's automation capabilities with ChatGPT's content generation prowess to create an effective, low-maintenance social media management solution. The client was highly satisfied with the outcome, appreciating the increased online visibility and engagement achieved through the automated system.