Real Estate Logo Branding & Landing Page

Septiandika Pratama

Logo Designer
Product Designer
UI Designer
Adobe Illustrator
Figma

VIVACIOUS is a real estate logo branding project aimed at creating a distinctive and professional brand identity for a real estate company.

Problem Statement

The real estate company lacked a strong visual identity, making it challenging to stand out in a competitive market.

Goals

Develop a unique and memorable logo that reflects the company’s values and services. Create a cohesive brand identity to enhance market presence. Ensure the branding is versatile and applicable across various marketing materials.

Initial Design Concept

The Client Choosen

Landing Page

Complete Create the Logo branding, Continue to Landing Page Design
The Process

Research

Conducted extensive research on competitors’ websites and current design trends in the real estate industry. This helped in identifying best practices and unique opportunities for the VIVACIOUS landing page.

Moodboard

Developed a moodboard to establish the visual direction for the landing page. This included selecting color schemes, typography, and imagery that align with the company’s brand values of trust, reliability, and modernity.

Wireframe

Created wireframes to outline the structure and layout of the landing page. This step focused on ensuring a logical flow of information and an intuitive navigation experience for users.

Visual Design

Designed the visual elements of the landing page, including the hero section, service descriptions, testimonials, and call-to-action buttons. The design emphasized a clean and modern aesthetic, with professional imagery and a coherent color scheme. in this Phase I create 3-4 variants for the Landing Page, here the result.
The client choose the B Options for the design, and continue some minor feedback.

Final Design

Finalized the landing page design by incorporating feedback from stakeholders and conducting usability tests. The final design was polished and optimized for both desktop and mobile devices, ensuring a seamless experience across all platforms.
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