bTech Market / Brand design / Logo Design

Dmitriy Shilko

🏅About Company:

At bTech Market, we believe that every gadget deserves a second chance. Whether you want to repair, upgrade, trade, or buy a pre-owned device, we’ve built the perfect place for you. With our app, website, and local hubs across the U.S., it’s easier than ever to get more out of your tech.
Why “bTech”? Because sometimes you need a Plan B. Not ready to spend on a brand-new phone? Sell your old one and save. Looking for something reliable without breaking the bank? Choose from our wide selection of quality refurbished gadgets.

🔥About Logo:

The logo was inspired by the concept of “Plan B” — a smart and sustainable alternative for those who may not be ready to invest in a brand-new device, yet still seek reliability, quality, and affordability. The letter “b” in bTech serves as a powerful symbol: it represents both the idea of a clear target and the right alternative — the choice that leads to true value.
➕ I created two versions of the logo animation, each with its own style and mood.
Logo animation first option
Logo animation second option
I  used two fonts: Avenir and Analogue
I used two fonts: Avenir and Analogue
Just three colors, the most common among gadgets
Brand Collateral & Print
Brand Collateral & Print
Social media posts
Brand Collateral & Print
Brand Collateral & Print

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Our week-long branding sprints will help you create a complete, investor-ready identity in five days. Launch your project with clarity and confidence.
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Posted Sep 16, 2025

bTech Market repairs, upgrades & resells gadgets. Sell, buy, or trade pre-owned devices while reducing e-waste and saving money.

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