OldPal Lifestyle promo video

Overview This lifestyle video celebrates the carefree spirit of OldPal, highlighting moments of relaxation and enjoyment in an outdoor setting. The project captures the brand’s ethos by blending candid, authentic interactions with cinematic visuals.

My Role I served as director, cinematographer, and editor, taking the project from concept to final delivery. I also organized the shoot, coordinated the cast, and managed on-location logistics, ensuring that every detail aligned with the brand’s vision.

Deliverables • 1 lifestyle video (approximately 30 seconds) optimized for social media • Cinematic footage capturing authentic brand experiences • Complete project management, including casting, location scouting, filming, and post-production

Results / Impact The video effectively conveyed OldPal’s relaxed, approachable brand identity, demonstrating my ability to produce high-quality branded content from start to finish. This project highlights my skills in visual storytelling, creative direction, and hands-on production management.