Ad Designs (DTC, Tech, AI, & Finance)

Working with Webuild Ad Design Agency, I created a range of ad creatives for brands spanning direct-to-consumer, technology, AI, and finance verticals.

The process starts with a creative brief and shared references. Designs are made in Figma or Photoshop and when AI is used, it is applied in two specific ways during the creative process: placing product images into scenes (lifestyle settings, environments, and contextual moments that bring products to life) and generating conceptual images that help explain the brand's context, story, or value proposition. The actual design work itself is all done by hand.

Every piece then goes through a dedicated polish phase. Compositions are refined, lighting and color are corrected, and details are tightened to make sure the final result feels intentional and brand-ready.

All final work is assembled in Figma, where typography, copy, CTAs, brand elements, and other creative layers are added on top of the polished imagery. This is where the ad comes together as a cohesive, scroll-stopping creative, ready for deployment across paid channels.