Social Media Video Content Creation - GoRoadtrip.nl

For GoRoadTrip.nl, a company that rents out (camper) vans for road trips, I create and manage their video content for social media. The focus is on producing short, dynamic videos that capture the feeling of van-life and inspire people to explore.

I plan and develop content ideas tailored to GoRoadTrip’s audience. From brainstorming themes to writing the copy for captions, I ensure every piece of content tells a story and drives engagement.

All videos are created solely from stock footage, which I carefully source, cut, and combine to match GoRoadTrip’s branding and storytelling style. This approach eliminated the need for the team to film their own material, while still creating content that feels authentic, cohesive, and professional.

When GoRoadTrip updated their brand identity, I adjusted all content to reflect the new look and feel. This included reworking video graphics, transitions, branded overlays, and highlight covers so everything aligned with the refreshed style.

Copywriting and content ideation for posts and captions

Videos fully created from stock footage, eliminating in-house filming

Short, engaging content designed for Reels and Stories

Highlight covers and branded templates for a cohesive look

Adjusted all content to match the new branding

Video Editing · Copywriting · Content Ideation · Social Media Strategy · Instagram Reels · Visual Design · Branding