UI Design for Toyota Dealer Direct
Toyota Dealer Direct is a platform for Toyota Franchise dealers to appraise and shop off-lease vehicles and manage their maturing lease portfolio.
I focused on designing a seamless and intuitive experience tailored to dealership users handling wholesale vehicle transactions. My goal was to simplify complex processes like bidding, listing, and inventory management by creating user-friendly interfaces and streamlined workflows.
The dashboard that highlights essential dealer insights for quick, actionable decision-making
Optimizing navigation and search features to make vehicle discovery fast and efficient.
Designing a bidding interface that reduces friction and fosters trust through transparency.
This project allowed me to apply a deep understanding of user needs, combining functionality with a clean, professional aesthetic that aligns with Toyota's brand values. The result was a platform that boosts productivity and enhances user satisfaction in the wholesale vehicle marketplace.
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Posted Dec 9, 2024
Toyota Dealer Direct is a platform for Toyota Franchise dealers to appraise and shop off-lease vehicles and manage their maturing lease portfolio.
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