Snapchat Experiences
Andre Stock
Imagine If Snap Map Came to Life with AR
What if you could explore the world around you like never before—just by pointing your camera?
With Snap Experiences, Snapchat’s AR unlocks real-time insights from the community, turning your surroundings into an interactive discovery tool.
How It Works
You could scan a restaurant menu and instantly see the most popular dishes, real photos, and reviews from people who’ve been there.
You could look at a city skyline and tap into hidden gems, trending spots, and recommendations shared by the Snap community.
You could scan a product in-store and see how others are wearing it, read reviews, and get style inspiration before making a purchase.
The Tech Behind It
GPS & AI-powered scene recognition detect locations, menus, and products.
Augmented reality overlays bring real-world places to life with interactive insights.
User-generated content (UGC) ensures authentic, community-driven recommendations.
Benefits
For Users: A smarter, more immersive way to navigate the world.
For Businesses: A direct channel to engage customers through AR-driven content.
For Snap Inc.: New monetization opportunities through sponsored content, premium features, and e-commerce.
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Posted May 21, 2025
Designed a smart map concept for Snapchat, focused on enhancing real-world discovery through intuitive, location-based interactions.
