NFT Profile Page Redesign

Kyle Kosaki

How might we redesign the token page to be more intuitive and encourage engagement? 

CryptoSlam is a data-rich platform tracking NFTs across multiple collections and networks. The platform aims to empower NFT investors to make better informed decisions.

The Opportunity

More than half of all visitors view a token page upon landing on CryptoSlam’s homepage
✏️ Design refresh was overdue
No optimizations made to Token pages since its launch in 2019
📉 Low engagement on pages
Bounce rate on Token pages were increasing Y/Y
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Posted Mar 5, 2024

How might we redesign the token page to be more intuitive and encourage engagement?

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