Hawaiian Electrician Identity: Branding + AI Receptionist

Full-Stack Website + AI Voice Agent for O‘ahu Electrician

Superior Electrical Solutions (SES808) is a locally-owned electrical contracting business based in Kailua, Hawaii. The owner, Chris Davis, needed a full digital overhaul: a lead-generating website, branding package, and 24/7 client interaction tools. The goal was to create a modern platform that showcased his expertise, streamlined bookings, and answered common client questions through AI voice automation

Chris was handling all inquiries manually, losing time on repetitive questions and emergency calls. He had no website, no branded materials, and no consistent way to present his services online. He also wanted to stand out in a competitive local market and convey trustworthiness at first glance.

• Built a full-stack React + Express.js website using TypeScript, Vite, TailwindCSS, and Framer Motion.\n

• Integrated Cal.com for direct booking and a photo gallery admin interface.

• Cloned Chris's voice with ElevenLabs and created an AI voice agent using Vapi.

• Embedded a real-time voice widget using ElevenLabs on the website to answer FAQs.

• Developed a SQLite-powered backend with lead capture and automated email notifications.

• Designed the full brand identity: business cards, flyers with a mascot Smokey the Bear in a collared shirt + lei and a custom logo built using Ideogram.