Brand & Web Design | Supporting Student Success
Emily B
SITUATION
Project Details
Develop a website for the Division of Student Affairs at Texas A&M University. Tailoring to audiences such as staff, students, professors, former students, prospective students, and parents. Elevate the Division of Student Affairs' website, while aligning with the University rebranding initiative.
CLIENT
TEXAS A&M UNIVERSITY DIVISION OF STUDENT AFFAIRS
MY ROLE
BRAND, WEB DESIGNER, & PHOTOGRAPHER
DATE
JUNE 2016
TEAM
JOE PRATHER, COURTNEY RHODES, CHRISSIE CORDRAY, CYNTHIA HERNANDEZ
TASK
Plan of Attack
Optimize the site map effectively to the audiences. Design each page of the website for desktop and mobile. Establish a photo library and create a visual system that harmonizes with the University's ongoing rebranding efforts.
ACTION
Recommended Solution
Audited the current site and pulled inspiration from the University's rebrand, to differentiate and align the visual system. The idea of progression and forward movement was implemented through the photoshoots, elements, and overall page designs of the website.
Incorporate and expand on the University's rebrand for the Division of Student Affairs.
RESULTS
Deliverable
Designed each page of the website to execute the forward movement of the Division of Student Affairs. Once the pitch was approved by stakeholders, worked with the Divison's development team to ensure quality user experience.
Like this project
Posted Feb 10, 2024
While Texas A&M University was rebranding, I was tasked with the challenge of refreshing a site that moves the Division of Student Affairs forward.
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