A self-initiated packaging redesign concept
Natasha Nagarkar
A self-initiated packaging redesign concept for a 250 g cashew stand-up pouch.
The original pack had a small label and low shelf impact, so I focused on making the product name and hero image impossible to miss.
What I changed:
A bold, oversized product name for instant recognition
A large hero cashew image overlapping the color divide for depth
Cream and deep green contrast with gold accents for a premium feel
A clear weight badge and three benefit icons
A subtle cashew line pattern as background texture
Designed in Canva. Mockups created with AI tools.
Unsolicited concept redesign, not affiliated with Behtar Dry fruits.
Full case study on Behance 👇
https://www.behance.net/gallery/256770853/Behtar-Cashews-Packaging-Redesign-Concept
Like this project
Posted Oct 8, 2026
A self-initiated packaging redesign concept for a 250 g cashew stand-up pouch. The original pack had a small label and low shelf impact, so I focused on maki...
