3D Mascot Design and Animation | FMCG Brand by Great Minds Think Alike3D Mascot Design and Animation | FMCG Brand by Great Minds Think Alike

3D Mascot Design and Animation | FMCG Brand

Great Minds Think Alike

Great Minds Think Alike

A custom 3D brand mascot for Deli n'Co, a Gen Z-ready FMCG food brand built around Japanese-inspired character design and expressive brand energy.

What we delivered 

Full character turnaround (front, side & back orthographic) 
Expressive pose animation set
Loopable for digital use 
Animation-ready 3D rig
Built for campaign and social content 

Here's how we build a mascot that works, not just one that looks good.

1 · Research & Concepting 2 · 2D Sketch Exploration 3 · Approval 4 · 2D Character Finalization 5 · 3D Modelling 6 · Rigging 7 · 3D Animation Ready
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Posted Apr 27, 2026

We designed Haru a custom 3D brand mascot & pose animation for Deli n'Co, a Gen Z-ready FMCG food brand built around expressive brand energy.