LiveOps console – Calm admin tools behind $10M+ in game events by Joy SenguptaLiveOps console – Calm admin tools behind $10M+ in game events by Joy Sengupta

LiveOps console – Calm admin tools behind $10M+ in game events

Portfolio project
Joy Sengupta
Live events keep mobile games alive, and running them used to mean spreadsheets and config files.
LiveOps console 02
LiveOps console 02
At Tactile Games I led product design for the LiveOps and monetization tooling, in a team of two designers. The console covers an event timeline for every game, player segmentation with overlap detection, A/B tests built from tracks and journeys, feature flags and a releases dashboard.
LiveOps console 03
LiveOps console 03
The users are producers, analysts and designers who live in this tool all day. I mapped how they actually planned a season, then designed for density without noise: real tables, timelines you can scan, and states for empty, loading and conflicting data. The aim was an admin tool that feels like a product, so experiments get set up correctly the first time.
LiveOps console 04
LiveOps console 04
Events designed by me and my team generated more than USD 10M in monetization, without the games feeling pay-to-win.

0 likes · 0 views · Oct 6, 2026

Internal SaaS for running live events, player segments, A/B tests and feature flags across hit mobile puzzle games.

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