🔗 Visit online site: https://ovuud.framer.website/

👑 Client: Ovuud 💼 Industry: Interior Design 🛒 Service: Graphic design and no-code implementation using Framer 🕖 Project duration: 3 weeks

Ovuud is a brand specializing in creating unique, designer lamps made from wood and other materials. The existing website was outdated and failed to reflect the company’s character.

The goal of the project was to design a modern, aesthetically pleasing website that highlights the uniqueness of Ovuud’s products and sets the brand apart from the competition.

Analysis & Strategy – I started the project with consultations to discuss the client’s key needs and expectations. Based on these discussions, I proposed several concepts to help distinguish the brand in the interior design industry.

Competitor Research – I conducted market research to identify best practices and inspiring solutions. I then created a mood board to define the visual direction for the new website.

Wireframes & Information Architecture – Using the content provided by the client, I developed an information architecture diagram that clearly outlined the content hierarchy. Next, I created wireframes to map out the layout of various sections on the site.

Design – After the wireframes were approved, I proceeded with designing the visual layer of the website. Since Ovuud’s lamps were the main focus, the design was kept fluid and organic to reflect the character of the products.

Development – Once the graphic design was approved, I implemented the website using Framer, ensuring it was fully responsive on both desktop and mobile devices. I incorporated subtle animations and smooth interactions to harmonize with the brand’s image.

Testing & Optimization – After the website was developed, I conducted tests across multiple mobile devices to ensure proper content display and smooth animation performance. Finally, I optimized the site for speed and SEO, improving loading times and search engine visibility.

The new Ovuud website underwent a complete transformation, revitalizing the brand’s online presence. Carefully designed animations and intuitive navigation allow users to fully immerse themselves in the brand’s unique atmosphere.

The improved structure and optimization resulted in increased time spent on the website, directly contributing to higher engagement with Ovuud’s offerings.