E-commerce Platform Design for Premium Beauty Brand

This is a modern e-commerce platform designed for a premium beauty brand. The project focuses on delivering a clean, conversion-friendly shopping experience while embracing a visual aesthetic that aligns with the beauty industry — elegant, soft, and bold where needed.

My Role: As the UI/UX designer, I created a seamless end-to-end shopping journey - from homepage discovery to checkout. I worked on designing product listings, filters, reviews, product pages, cart flow, and user login screens.

Hero banner with featured product

Product cards with quick-view, add to cart, and wishlist

Smart filtering for categories, skin types, and price range

Elegant product detail pages with customer reviews

Cart drawer and smooth checkout UX

Newsletter CTA and footer with brand trust signals

Feminine colour palette with pastel tones and white space

Rounded UI elements for a soft, friendly look

High-quality product imagery and airy layouts

Mobile-first responsiveness with intuitive navigation

Results: This project helped sharpen my skills in e-commerce UX and micro-interaction planning. It's also become one of the most engaging pieces in my portfolio for beauty/lifestyle-focused clients.

Let’s team up and make it flawless.