The Ark Lifestyle designs high-end events and floral artistry, based in the UAE. They specialize in crafting immersive, bespoke celebrations ranging from weddings to private and corporate events by combining floral artistry, design, and hospitality.

The problem they were facing was with the overall presentation, and accessibility of their portfolio was low and lacked clear navigation. Because of this, they were unable to properly communicate their value and creativity with the potential clients.

Some of the things I focused on:

Overall, minimizing the information and only focusing on the work

As the brand itself is represented by their work, the projects were given the primary focus and showcasing on the homepage itself

Very easy to understand navigation for finding information and switching projects

Improved the presentation of project details

Ensured the Responsiveness on various screen sizes

Resulted in easy, quick findability of projects/work for their potential clients, and the presentation of work is more primarily visible.