Your Dairy | Brand Identity Design
Your Dairy — Brand Identity Design
Made by: VIBRA Design Studio // Art Direction: Djebril AJ Laorden
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OVERVIEW
Your Dairy is a dairy production startup company that manufactures and trades cow milk for your daily delight and satisfaction. Based in France, it belongs to the European Union's second-largest dairy producer. The company also milks cows for yogurt and cheese, but as of the moment, Your Dairy only provides milk. The brand name is based on the brand's story. They want to highlight the idea of dairy products for everybody and appear in the market as a friendly and trusted company. It is the kind of brand that lives to give, which explains the brand name Your Dairy. This project aims to create an identity and packaging for their milk box that can be seen as trustworthy, friendly, and cheerful.
PROJECT BRIEF
Design a branding system that works cohesively with the product's new packaging design, highlighting the key USPs moving forward.
METHODS
In order to develop a distinctive branding system that works well with the new packaging design, I researched relevant products in line with the brand sector and developed a direction that moves away from the common ones or trendsetting designs.
Let's make your ideas visible
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djebrilaj.laorden@gmail.com
(+63) 9507 090 788
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Posted Mar 4, 2023
Craft a branding system that complements the new packaging design and strategically emphasizes the product's key Unique Selling Points USPs for future success.
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