Taylor Swift T-Shirt Collection

Lauren

Lauren Leopold

Product Design
Taylor Swift Collection
Capitalizing on the Eras Tour's peak popularity, Sweet Baton Rouge launched exciting t-shirts for fellow Swifties. I selected iconic quotes from various eras to appeal to a wide audience. Employing a blend of hand-illustrated typography and manipulated typefaces for a wavy effect, we released two distinct collections in 2023 and 2024.
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Posted Sep 3, 2025

Sweet Baton Rouge launched exciting t-shirts for fellow Swifties. I selected iconic quotes from various eras to appeal to a wide audience.