Lead Generation Website Development for Brent

Brent came in wanting a Framer tutorial. He left with a site.

Brent initially reached out wanting to learn Framer- walk through the template, understand how components work, make some edits together on a call. We did that. By the end of the session he had a clearer picture of what he actually needed, which turned out to be a finished site he could manage himself going forward.

The real challenge was building for a non-technical operator. The site had to be clean enough to convert, and simple enough that Brent could make edits the morning after launch without breaking anything.

So we scoped a build. Four pages — Home, Services, About, Contact — for a lead generation business. Simple on purpose. The goal was a site that converts visitors and doesn't require a developer every time something needs updating.

I built it around one constraint: every decision had to survive handoff.

The Template Discipline — Starting from Dreelio, I didn't just swap copy into a theme. I restructured the component hierarchy so instances were predictable.

Page-by-Page Intent — Four pages, each with a single job. Home captures and directs. Services presents the offer without over-explaining it. About builds enough trust to earn the next click. Contact removes every possible reason not to reach out. No decorative sections, no filler.

The Result — A lead generation site that works, and a client who knows how to run it.