Chiropractic Website Redesign Increased Trackable ROI

Michael Knight

Consultant
Web Designer
WordPress
Continually voted as best in their area and in the state as a chiropractor, they were in need of an updated web presence to better articulate their business and drive appointments. The previous website was managed by a "specialty" shop, but did not have the end-user in mind nor their clients.
Our goal was to build a streamlined website that would show trust and confidence in the practice while funneling towards setting an appointment, as the previous site was hard to navigate, understand or fill out an intake form. It also did not have the ability to track advertising or goals correctly.
By partnering together to discuss the website needs and goals, we’ve now been able to collaborate and re-invent our entire strategy to drive awareness, engagement and new patients to their growing practice.
The new website that has driven an outstanding 3,000% increase in ROI compared to the previous site by focusing on the end user and the goals of the practice.
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