Jillian Tavera
Lead generation is all about finding and connecting with people who might be interested in what you're offering. Its like casting a net to attract potential customers, whether through social media, email campaigns, or other marketing tactics. The goal is to get them excited about your products or services and build a list of folks who are eager to learn more or make a purchase. Essentially, its about sparking interest and nurturing those connections until they're ready to become your next customers.