Category: Beauty / Lifestyle

Business: Bundles by Sadie

Type: Logo

The brief given by Sadie was for a luxury hair and beauty company that needed a logo with luxury vibes and pink/ gold accents.

For the primary logo, I wanted to incorporate a dark-luxury feel with accents of pink and gold. I loved the idea of using the woman silhouette and glitter to showcase the type of experience they are getting with this brand which is glamorous.

I took advantage of the black background to help contrast the logo text and colors - which would be ideal for their extensive brand work

Even though there were challenges with using just the right amount of glitter effect on the icon and the word mark. The logo still was legible and a standout among other competitors.