People scroll fast, compare fast, and decide even faster.
Seven Second was built to help brands win attention in those critical moments. But its original identity lacked the clarity and distinction needed to communicate that value.
We repositioned the studio around one central...
The business had grown. The brand needed to catch up.
Wovo’s new identity translates its ambition into a sharper, technology-led system designed to feel progressive, energetic, and built for the future of fitness.
Sometimes the business you have built is stronger than the brand people see.
Wovo’s new identity closes that gap, giving its ambition, innovation, and future direction a brand system people can clearly understand and remember.
In the first seven seconds, people decide whether a brand deserves attention.
That insight shaped Seven Second’s identity: a forward moving 7, bold typography, and lime green built to signal speed, clarity, and impact.
Strategy. Identity. Application. Built by Ollo Brands.
A technology-led fitness experience should not look like another gym.
Wovo had a smarter and more flexible approach to movement, but its brand was not communicating the same level of innovation, confidence, or value.
We built a connected identity system around intelligent...