Okrael Puggioli
Head of Growth & Relationship Management
New to Contra
Okrael is building their profile!
Created a strategic content guidance framework for MRM creators to support more aligned, practical, and conversion-friendly collaborations. This resource helped simplify content creation by providing clear content angles, product storytelling ideas, and real-life use casesmaking it easier for creators to produce on-brand content with stronger consistency and partnership value.
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Built and organized a TikTok affiliate recruitment pipeline to support creator sourcing, outreach, follow-up, and conversion tracking. This system helped structure the creator journey from initial prospecting to interest, activation, and partnership outcomes creating a clearer, scalable workflow for affiliate growth.
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MRM Creator Program Pipeline & Partnership System
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