Darrien Williams
Small business tech, AI, automation & growth systems
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Created a sample small-business technology assessment to demonstrate how Nightstack evaluates a company's current tools and processes, identifies inefficiencies, and recommends practical improvements across customer intake, lead management, AI, automation, and internal systems. This is a fictional sample case study, not client work.
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Built an automated lead workflow that takes an incoming request, organizes the lead in Google Sheets, notifies the business, and sends the customer a confirmation. The system reduces repetitive manual steps and keeps incoming leads organized as they move through the process.
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Built an AI-assisted customer intake process that collects structured information through a form and analyzes the submission to turn a raw customer request into a clearer, more usable summary. This is one component of a larger connected lead workflow.
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Designed and built the Nightstack Labs website to showcase services across websites, AI, automation, and connected business systems. The site includes service information, a clear project process, pricing, FAQs, lead capture, and a live demo showing how a customer request can move through an automated business workflow.
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