Lefty Media's Work | ContraWork by Lefty Media
Lefty Media

Lefty Media

AI plays favorites We make sure it's you. AI discoverability

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Lefty is ready for their next project!

A few of you asked what Lefty Media Co actually does. Here it is without the jargon. You know how you used to Google "best web designer near me"? People are not doing that as much anymore. They ask ChatGPT, or Perplexity, or Claude. And the AI hands them a short list of names. Two things decide whether you're on that list. First, does the AI even know you exist? That's the structural side. If your site isn't built so a machine can actually read who you are, what you do, and who you serve, you're invisible before the conversation even starts. The industry calls that GEO. Think of it as being findable in the new front door. Second, when someone asks "who's the best," does the AI pick YOU? That's the part I care about most. I call it Pick Rate. Being known just gets you in the door. Being chosen is the whole game, and it comes down to whether the internet trusts you: reviews, earned mentions, the kind of third-party proof that says you're the one. Here's the honest part nobody says out loud. Even Nike only gets named about 23% of the time when people ask AI for the best shoes. Nobody is at 100%. So this isn't a magic trick that makes you the only answer. It's making sure you're in the room when the question gets asked, instead of watching the AI hand your customer to somebody else. And none of it is a set-it-and-forget-it button. There's a human on it every day, reading what the AI is actually saying about you and adjusting. That's the part the software can't do alone. That's the work. It sits on top of your SEO, it doesn't replace it. Google still matters. This is just the layer for the room everybody's walking into now.
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Yeah I didn't totally embarrass myself the first time Kareem Rush (https://www.linkedin.com/in/kareem-rush/) and I spoke, not in the least. He is my favorite MU player of all time. He is a fellow lefty and has the smoothest game and shot I have ever seen, so yeah I played it totally cool....... While this is huge news for Lefty Media Co (https://www.linkedin.com/company/leftymediaco/), more importantly to me it is about the right relationships. Kareem is the most honest, humble, and intelligent guys I have ever known. So now that we know each other am I more normal and don't embarrass myself....no not even a little.
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Cover image for New: Discover Me, the three-tier
New: Discover Me, the three-tier AI discoverability service, is live. Signal — $350/mo plus $500 one-time setup. For businesses on locked-down sites (GoDaddy Builder, marketplaces). External authority work, Wikidata, and monthly AI citation tracking. No site access required. Pulse — $750/mo plus $1,000 one-time setup. For any modern builder (Wix, Squarespace, Shopify, Webflow, Duda). Schema in your site head plus an AI File Stack on our subdomain. Monthly Discovery Cycle. Anchor — $1,250/mo plus $1,500 one-time setup. For WordPress sites with full access. Full AI File Stack on your own domain, per-platform AI variants (Claude, Perplexity, Bing Copilot), daily Guide presence on your account. Every tier includes a monthly Citation Scan across ChatGPT, Claude, Perplexity, and Bing Copilot. Branded PDF report. A real human Guide running the work each month, not a plugin. Month-to-month. 30-day notice to cancel. Free scan at https://scan.leftymediaco.com (https://scan.leftymediaco.com/) to see where AI currently stands on your business.
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Cover image for AI Discoverability Audit + Optimization
AI Discoverability Audit + Optimization Kansas City logistics company GEO Readiness: 52 → 72 in 8 days. Restructured their site so AI platforms can actually read and cite them — entity definitions, FAQ content, platform-specific discovery files for ChatGPT, Perplexity, and Claude. Citation rate is building. Foundation is solid. This is what comes after SEO.
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Cover image for Lefty Media Co — my
Lefty Media Co — my freelance WordPress + design studio. Custom WordPress sites engineered for AI discovery: Schema.org (http://Schema.org) structured data, llms.txt variants per platform, citation tracking, and a custom Nova Connect plugin so businesses surface when their customers ask ChatGPT, Claude, or Perplexity. Anti-template, custom-built, no synergy meetings. Brand voice and positioning written in-house. Live at leftymediaco.com (http://leftymediaco.com).
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Cover image for Boyd Total Delivery Systems is
Boyd Total Delivery Systems is a Kansas City-based family-owned freight and trucking company (operating since 1990). Full Lefty Media Co project: I designed and built the site (WordPress + Elementor Pro), directed photography, and developed the brand voice and positioning ("Family-Owned. Kansas City-Built. Delivering Since 1990. — Before GPS, before tracking apps."). Conversion-focused architecture with a single primary CTA and a service-driven structure for B2B freight buyers. Also handle their AI discoverability stack: full Nova Connect deployment, Schema.org (http://Schema.org) structured data, per-platform AI context files (llms.txt variants tuned for ChatGPT, Claude, Perplexity, Copilot, and Bing), automated citation cycles every 12 hours, and monthly citation reports. Goal: ensure Boyd Total surfaces when KC businesses ask AI for freight, trucking, or last-mile delivery recommendations. Stack: WordPress + Elementor + RankMath + Schema.org (http://Schema.org) + custom Nova Connect plugin. Recurring engagement under Lefty's Discover Me program.
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Cover image for AI Search Optimization for Local
AI Search Optimization for Local Businesses AI doesn't work like Google. It needs platform-specific files, structured signals, entity definitions, schema markup built differently for ChatGPT, Claude, Perplexity, Copilot, and Bing. I spent months reverse engineering exactly how each platform decides who gets cited. That's Discover Me. Not a plugin you install and forget. A real person running daily optimization cycles, monitoring your citation rates across every major AI platform, and deploying content that makes AI recognize your business as the answer. We did the hard work. You get the results. Plans start at $750/month. Message me for a free audit and I'll show you exactly where you stand right now.
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Cover image for AI doesn't show a list
AI doesn't show a list of results. It picks one answer and says it with confidence. The businesses it picks aren't the most popular. They're the most readable. The most structured. The ones that gave AI exactly what it needed to trust them. That's the race nobody is running yet. I built a system that wins it. We make your business the kind of source AI platforms cite by name — structured content, discovery files, monthly testing to prove it's working. Free audit — I'll show you where you stand in 20 seconds. DM me.
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Cover image for We use our jsonai for
We use our jsonai for AI discoverability.
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Cover image for jsonai: How We Got Every
jsonai: How We Got Every Major LLM to Actually Read Our Sites You add schema. You tell ChatGPT who you are. Cool. But did you check if it worked? Claude? Perplexity? Nope. Blocked. Ignored. Not even showing up. Turns out, AI doesn’t read all files the same. And hosts silently block the good bots. So we built jsonai — a machine-readable format that uses: • Custom JSON files for each LLM • llms.txt routing maps • .htaccess and Cloudflare allow-lists • Attribution + structure built to be read Now Claude, GPT, Copilot, and Perplexity walk straight into our /ai/ directory and actually see the site. This isn’t SEO. This is LLM signal engineering. Only from Lefty Media.
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Cover image for We didn't ask the machines to notice us. We just built. Last...
We didn't ask the machines to notice us. We just built. Last week, Claude said we're building for AI comprehension. This week, Copilot said the same thing. Two different systems. Both unprompted. Most agencies use AI to build faster. We're building sites AI can actually understand. Search is dying. AI is discovery now. Most websites are invisible to it. Every site we ship is handcrafted. No templates. No AI generation. Just WordPress, profanity, and turning "why won't this work" into "holy shit that's clean." Then we make sure machines can read it: llms.txt files. jsonai profiles. Bot routing. We can't stop building for what's next. If the tool doesn't exist, we make it. If the standard isn't written, we write it. Because we're obsessed and can't help ourselves. Still human-first. Just readable by the future.
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Cover image for Custom WordPress Build – AE Training (Aaron Eden)
Custom WordPress Build – AE Training (Aaron Eden)
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Custom WordPress Build – Blue Summit Property Maintenance
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