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Nathalia Ultramar
Branding & packaging designer creating unique, bold brands.
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Interior design studio crafting sensitive, intentional, and timeless visual identities where spaces become stories.
Strategy is the foundation that gives shape to a brand. It’s in this stage that everything starts to make sense, before talking about colors, logos, or packaging, this is where we define who the brand is, why it exists, and how it wants to be remembered.
Branding is a process,...
The BINC redesign represents a strategic evolution, a shift toward a more premium, intelligent, and future-focused brand. The logo was refined for better balance, with new variations ensuring versatility across digital, corporate, and architectural contexts. The new identity...
Novaes is the perfect combination of classic and modern. A Brazilian brand that creates pieces for young, creative women who value authenticity and versatility. Made in-house, it develops timeless designs with a contemporary touch, reflecting a fashionable and cool essence. Each...
Complete rebranding project and brand strategy implementation for Bluwe, a professional nail gel brand. I led the development of the new visual identity, campaign direction and monitoring, as well as the design of over 50 SKUs, including bottles, boxes, and labels.
The project...
