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Nafisat Sanni - Email & Static Ads Designer
Designing Emails that converts for eCommerce & DTC Brands.
Welcome Email Sequence Design for Naturium
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Glossier E-commerce Email Design Redesign
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š¦š¶šŗš½š¹š²šš¶š°š | š-š°š¼šŗšŗš²šæš°š² ššŗš®š¶š¹ šš²šš¶š“š»
A product image and a "ššØš¬ š”š¢šŖ" button are not enough for a good product. A compelling story is necessary to pique people's curiosity.
I created an e-commerce marketing email for Simpletics, a men's haircare company, with the theme "šš¤š¬ šššš¤š§š©, šššš šš¢š„ššš©."
The objective was to launch the brand's sea salt spray through a lifestyle-driven campaign that šš£šššššØ šš¤š£šØšŖš¢šš§šØ, š„šš¦šŖššØ š©šššš§ ššŖš§šš¤šØšš©š®, šš£š š„š§š¤š¢š¤š©ššØ š„š§š¤ššŖšš© ššš„š”š¤š§šš©šš¤š£.
šš²šæš²'š šµš¼š š š®š½š½šæš¼š®š°šµš²š± š¶š:
šš¶š³š²šššš¹š²-š¹š²š± ššš¼šæššš²š¹š¹š¶š»š“: An aspirational summer visual sets the tone and introduces the product naturally.
šš¹š²š®šæ šš¶ššš®š¹ šµš¶š²šæš®šæš°šµš: A strong headline, concise supporting copy and prominent CTA guide the reader through the message.
š¦š¼š°š¶š®š¹ š½šæš¼š¼š³: A reference to men's style publications and a before-and-after comparison reinforce the relevance of the hair trend.
š£šæš¼š±šš°š šŗš²šæš°šµš®š»š±š¶šš¶š»š“: Individual product sections communicate benefits and help subscribers discover the right products for their hair.
šš¼š»šš²šæšš¶š¼š»-š³š¼š°ššš²š± šššæšš°šššæš²: Strategic CTA placements and a clear product routine create natural opportunities for further engagement.
The result is an email campaign that balances brand storytelling, product education and conversion-focused email design ššššššš šššššššššššš ššš šššš
šš.
Designed in Figma with attention to visual hierarchy, brand consistency and mobile-first email design.
šš¼š¼šøš¶š»š“ š³š¼šæ š®š» ššŗš®š¶š¹ šš²šš¶š“š»š²šæ š³š¼šæ šš¼ššæ š²-š°š¼šŗšŗš²šæš°š² š¼šæ šš§š šÆšæš®š»š±?
I design engaging, on-brand email campaigns that make products easier to discover and give subscribers a reason to take action.
Let's make your emails work harder.
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Designed this Rael Beauty email for better mobile scannability; cleaner flow, sharper hierarchy, and here's how it holds up on the screen it actually lives on.
If you're building an eCommerce/DTC brand, or you're simply interested in email design, I'd love to have you follow along.š.
#Emailmarketing #dtc #ecommerce #emailmarketingdesigner #staticads #emaildesigner #figma #klaviyo #d2c
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