Naima Jordan

Clients in the beauty space often reach out to me to help build websites; they all have the same issue in common. A great business with a very unreliable booking process, which can cost them time and clients.

My process: comp analysis first, then Pinterest for visual direction,...

A look at my design work for Oure, a six page wellness template inspired by the high end look of brands like Noom and Equinox, built for an app, app overview, an organizations page, a shop, and contact, with support for more than one language.

This helped shape the design itself....

First full week of September, I'm putting the finishing touches on Oure, a wellness site concept sitting somewhere between Noom's confidence and Headspace's calm. Used warm earthy palette, serif style font to do the emotional heavy lifting, and a water motif built entirely...

I couldn't resist a fashion challenge. This is Léoty: Plus Ultra, my entry for the FLORA x Contra Met Museum Challenge, built around two objects that had no business sharing a room: an 1891 silk corset by Maison Léoty (Costume Institute) , and a gilt engraved wheellock pistol...