Marcy Chu's Work | ContraWork by Marcy Chu
Marcy Chu
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Marcy Chu

Digital Design, Email, Ads & Social Templates and Solutions

    $5k+
    Earned
    8x
    Hired
    28
    Followers

Los Angeles, USA

WorkPostsAbout

Los Angeles, USA

Elevating everyday potatoes into a luxe, motion-led ad campaign. Product footage transformed into cinematic animated social spots using Runway and Artlist. Direction, copy and video for social ad campaign.
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Cover image for I built a modular email
I built a modular email system for the Tsai Center for Innovative Thinking at Yale to make it easy for their team to create on-brand emails without needing design support. Starting from their brand guidelines, I translated their visual system into a flexible set of reusable components inside Kit (https://kit.com/). I created a library of styled snippets along with custom CSS, so users could mix and match content blocks while everything stayed consistent with the brand. I also designed a set of editable graphic headers in Canva, giving the team an easy way to customize visuals without needing design tools. The goal was to remove friction, letting their team quickly spin up polished emails without touching styling or worrying about breaking anything.
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Cover image for Day of Remembrance Social Campaign for 1587 Apparel
Day of Remembrance Social Campaign for 1587 Apparel
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Cover image for Modular, donor-first email system for a global nonprofit
Modular, donor-first email system for a global nonprofit
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Instagram Grid – Static & Animated Content
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Cover image for Campaign design
Campaign design
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Cover image for Static Instagram Ads
Static Instagram Ads
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Cover image for Natasha's Kitchen Cookbook Launch Campaign
Natasha's Kitchen Cookbook Launch Campaign
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Social Campaign Design
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Social Reel Design for Creator Monetization Platform
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Branded Lead Generation Flow for Julie’s Eats & Treats
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Well Plated Kid-Friendly Recipes – Figma Design + Kit Build
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Cover image for Mystical Modern T-Shirt Capsule Line
Mystical Modern T-Shirt Capsule Line
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Nick’s Kitchen Landing Page + Email Sequence (Kit)
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Nick DiGiovanni's Cooking Challenge Campaign Design
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Videoshops Animated Transactional Email Series
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Mike Chang x 1587 Tennis Capsule – Art Direction & Ad Creative
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Cover image for Email Marketing Design
Email Marketing Design
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Cover image for Ever realize you’re holding your
Ever realize you’re holding your breath while designing? When you stop breathing, your brain slows down which leads to creative blocks + fatigue before you even finish your first layout. To solve it, I built AuraPace using Wonder :) It’s a desktop companion app that subtly reminds designers to breathe while they work. Had so much fun using this tool!
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