Loise Karanja
Creative Director | Social Media Strategist
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A few more of my favorite short-form videos from 2026 so far ✨
This collection was created for an award-winning Kenyan resort’s Instagram Reels and TikTok, with one simple goal: make people want to be there.
Cocktail-making, barefoot beach days, wildlife, activities and the destination itself became the raw material for a series of short-form stories designed to keep the resort experience fresh, varied and impossible to scroll past.
Creative direction + editing by me.
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Creative direction and design for an elevated Easter wine menu created for a premium resort. The minimalist composition pairs a rich burgundy palette with restrained gold typography and a subtle Easter bunny motif, balancing seasonal character with the resort’s sophisticated visual identity. Designed to feel festive without becoming fussy, playful without losing polish.
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Creative direction, editing and social publishing for a destination-led short-form video showcasing a Kenyan Award winning resort’s beachfront and Robinson Island, the striking sandbank directly offshore. Built to transform a distinctive destination USP into an aspirational visual experience that sparks travel desire, strengthens destination appeal and positions the resort as part of the experience itself. Published across Meta and TikTok.
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A Look Back at Some of My Favourite Creative Work from 2026
Resort Spa Promotion: A New Year spa promotion designed to drive both in-house and external bookings. The creative was adapted across multiple touchpoints, including lobby screens, printed lobby materials and social media, particularly Meta Stories, with a QR code creating a direct path to the spa menu.
Resort Tennis Carousel: A continuous, scroll-shot-style Instagram carousel designed to showcase the resort’s racket-sport facilities through captivating, playful storytelling. The continuous visual flow, unexpected crops and oversized details turn a straightforward amenity feature into an engaging social experience.
Peau Skincare Brand Concept: I created a mock skincare and beauty brand from scratch and named it after the French word for “skin.” Peau was developed as a complete brand concept spanning essential skincare rituals, including moisturizers, body butters and SPF, and shaped around a refined yet playful personality, with a bright, airy visual identity inspired by coastal wellness, with the brand world carried consistently across the range.
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