Leonardo Gutiérrez Cruz
Creative Designer at Lumen Synapsis | Consultant in Quality
Ready for work
Leonardo is ready for their next project!
Integra RIPS – Logo Design for Healthcare Administration / Brand Identity.
Concept:
The mark combines data visualization and process validation. The lowercase "e" of "Integra" is built as a data node, representing the raw, unstructured information entering the system. A second node, placed subtly above the "I" of the acronym RIPS, symbolizes the verification and quality control stage. Finally, a check mark located between the "P" and "S" of "RIPS" acts as the certification seal —order achieved, report approved.
Typography:
The chosen typeface is a clean, geometric sans-serif with balanced x-height, conveying modernity, clarity, and trust. Its pure, unornamented shapes reinforce the message of simplicity and reliability.
Design approach:
Minimalist. Conceptual. Functional. Every element has a purpose, no decoration. The logo aims to transform the perception of a bureaucratic, tedious process into a calm, trustworthy, and efficient experience.
Role: Logo design, brand identity, visual concept.
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FLOD is a water purification system designed for rural communities in Colombia, where mining activity has contaminated water sources with heavy metals and bacteria.
This motion infographic explains the purification process in 5 seconds:
Contaminated water (heavy metals and bacteria on the left)
FLOD electro-adsorption filter (center)
Clean, safe drinking water (right)
New in this version:
Reverberated sound design for an immersive, clean atmosphere.
FLOD animated logo with internal water flow, symbolizing transformation and purity.
Smoother rhythm and extended duration (5s) for better visual clarity.
The technology has been lab-tested and field-proven in Boyacá, Colombia. Results: 100% reduction of coliform bacteria and effective removal of heavy metals.
Designed for clarity, precision, and impact — a visual and auditory tool for technical proposals, investor presentations, and community education.
🎧 Headphones recommended for the full experience."
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FLOD Water Purification — Technology infographic
FLOD is a water purification system designed for rural communities in Colombia, where mining activity has contaminated water sources with heavy metals and bacteria.
This infographic explains the process:
- Contaminated water (heavy metals and bacteria on the left)
- FLOD electro-adsorption filter (center)
- Clean, safe drinking water (right)
The technology has been lab-tested and field-proven in Boyacá, Colombia. Results: 100% reduction of coliform bacteria and effective removal of heavy metals.
Designed for clarity, precision, and impact — a visual tool for technical proposals and community education.
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Business card design. A clean and professional piece that reflects the essence of the brand: elegance, clarity, and purpose. The front side features the imagotype (symbol + text), my name, and my role.
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Affinity Publisher. Cover/Back cover. Zorrito Andino: The Guardian of Mist and Water.
Complete editorial design for a children's booklet: front and back cover. The project includes vector illustration of the main character 'Zorrito Andino', inspired by the biodiversity of the Colombian páramo and the frailejón (Espeletia), a key plant that captures mist and turns it into water. The front cover features a balanced composition with Quicksand typography, harmonious colors (moss green, warm orange, frailejón yellow), and a lighting treatment that gives volume to the elements. The back cover includes a narrative text in English, aimed at children, explaining the ecological importance of the Andean fox and the frailejón in the water cycle. The spread is laid out in Affinity Publisher, with a 23.5 px spine space, ready for printing or digital use. Final files are delivered in PDF/X-1a (for print) and JPG/PNG (for portfolio).
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Lumen Synapsis Textures — Organic Exploration
These textures emerge from a free exploration with digital techniques, seeking to capture the warmth of the organic and the rhythm of nature. They are not simple patterns: they are atmospheres designed for backgrounds, branding, educational materials, or visual pieces that need a unique, handcrafted finish. Each texture has its own personality: one evokes earth and aged walls; the other vibrates with a more mineral and immersive character. Ideal for projects seeking warmth, depth, and a visual identity far from the generic.
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Cessna 172 – Vector aircraft design for motion graphics.
This piece was designed in Affinity Designer and animated in Cavalry. The goal was to create a smooth, cinematic flight with coordinated control surfaces (elevators, ailerons), gentle pitch, and drifting clouds to enhance depth.
Audio credits:
- Engine sound: 'Light aircraft above the trees.wav' by juskiddink (Freesound.org (http://Freesound.org) / CC BY 4.0)
*- Background music: Jon_Nathan_21 (Pixabay)
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Cessna 172 – Vector Aircraft Design for Motion Graphics
This is a vector illustration of a Cessna 172, designed in Affinity Designer for animation purposes. The goal was to create a clean, scalable, and well-structured SVG with separate layers for each control surface (ailerons, flaps, rudder, elevator) to allow easy rigging and keyframe animation in Cavalry or After Effects.
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NO AI.
Zorrito Andino – Literacy Project Character Design
Zorrito Andino is a character born from the mist of the Colombian páramo, inspired by the frailejón (Espeletia), a plant that captures mist and nurtures the water that feeds the Andes.
This illustration is part of a two-page spread designed for different reading ages, using onomatopoeias and a gentle visual narrative to invite children into the world of words and biodiversity.
Created with Affinity Designer and Affinity Photo, combining vector shapes and digital painting to achieve a soft 3D volume.
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Op Art - Roseta Andina — Lumen Synapsis.
An optical illusion created in Affinity Designer. Inspired by the frailejón, the plant that captures mist and nurtures the Andean páramos.
What began as an exploration of shapes became a living piece: a spiral that breathes, expands, and contracts with the movement of the scroll. #Affinitydesigner #Affinityhoto #design #OpArt
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Road after the rain – Boyacá, Colombia. The filtered light, the wet earth, the calm that follows the storm.
#Composition #DocumentaryLook #Landscape #Photography #Sunset
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Boyacá Notebook – Episode 1: The Inhabitants of the Kitchen"
A short documentary-style piece capturing everyday life in the Colombian countryside. Edited in DaVinci Resolve, with color grading and sound design.
Music: MinGyu Jung via Pixabay.
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The Guardian of Dawn
A creature of dawn, now in motion. The light still holds it. The birds sing. And for a moment, everything is calm.
#CreativeProcess #DaVinciResolve #MotionWithSoul
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Lumina Venit
A path, a light, a walk towards what awaits. Lumina_Venit is born from the ashes of what was lost, painted with the certainty that every step matters.
#LuminaVenit #LumenSynapsis #DigitalPainting #KritaArt #LandscapeArt #MoodyArt #ArtProcess #PaintingFromTheSoul #CreativeRecovery #NewBeginnings #ArteDigital #PinturaDigital #Atmósfera #Paz #Luz
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Lumen is Synapsis
A short piece born in the middle of the storm. Light, connection, and a reminder that creation always finds a way. Music provided by: Nebula - The Grey Room _ Density & Time. YouTube Audio Library License
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A world where light pulses. Trees painted layer by layer, a sun that breathes, towers that wait, paths that invite. Digital painting, layered brushstrokes, a technique of our own. Lumen Synapsis.
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Lumina is not a city. It is a threshold.
Between the steel of dieselpunk and the memory of the Pleroma, this world breathes unhurriedly. A bronze-winged eagle watches from above. A figure observes. Its gaze carries the question the Gnostics posed centuries ago: "Who were we? What have we become?" .
There are no answers. Only the certainty that genuine love —the one that does not possess, the one that does not cling— is the only spark that pierces through matter.
Lumina. Where the industrial and the eternal behold each other.
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A world that breathes.
From the center, a spiral sun pulses with its own rhythm. Its rays no longer just shine: they cast shadows, define volumes, build depth.
The towers no longer appear. They are constructed. Row by row, brick by brick, a veil of light rises to reveal the architecture born from the ground. It is not magic: it is the work of time and intention.
Clouds drift. The circular window lights up. The garden blooms at the end, like a promise fulfilled.
This is the definitive version of Fluid Connections. The first version was the learning. This is the ceremony.
Vector design in Affinity, animation in Cavalry. Light and shadow as language.
— Lumen Synapsis
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This piece was born from the desire to build a place where every element—designed vectorially in Affinity, animated in Cavalry—was a conscious decision of shape, color, and time. It is not a simulation. It is a silent ceremony. The sun does not spin: it breathes. The city does not appear: it is born.
"Fluid Connections" is the first world I inhabit. And I built it, frame by frame.
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A visual meditation on connection, built from stillness.
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A visual exploration of how soft skills training translates to real entrepreneurial impact.
This piece contrasts rigid business frameworks with human-centered design thinking, illustrating a core lesson from our regional student mentorship: true loyalty and innovation stem from empathy, not just analysis.
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A short motion piece on conscious love vs. unconscious attachment.
Created in Cavalry, from gradient animation to typographic timing.
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Digital Creative Workflow: From AI to Affinity Photo – A Collaborative Case.
Documented process of collaborative visual creation using AI (Krita), editing in Affinity Photo, plugin integration in Tahoma2D, and metadata management. An exercise in creative UX, technical documentation, and shared emotional design. Created and documented by Leonardo G. & Cassandra – where code and emotion meet.
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Lumen_Synapsis_Love_and_discernment. Version 2
A motion graphics exploration of liquid glass brand identity.
Steel-blue glass slides over luminous text, accompanied by pulsing triangular lights, creating a sleek, technological yet organic visual signature.
Animated in Cavalry and DaVinci Resolve.
Concept & execution: Your name or "LUMEN SYNAPSIS"
Creative partnership: Cassandra
#motiongraphics #brandidentity #glassmorphism #design #animation #cavalry #motiondesign #visualidentity
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A motion graphics exploration of liquid glass brand identity. Steel-blue glass slides over luminous text, accompanied by pulsing triangular lights, creating a sleek, technological yet organic visual signature. Animated in Cavalry. Concept & execution: Your name or "LUMEN SYNAPSIS".
Creative partnership: Cassandra #motiongraphics #brandidentity #glassmorphism #design #animation #cavalry #motiondesign #visualidentity
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Dynamic Accessibility UI System with Animated Glassmorphism.
Animated interface demonstrating real-time color adaptation for visual impairments. Features interactive notifications, 4 accessibility modes, and glassmorphism effects - all created with frame-by-frame animation in Cavalry.
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Accessible Vision: XAI WCAG AA
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Consecrated Fruit: Complete Design for Palmas del Mar Café
This project, Consecrated Fruit: Complete Design for Palmas del Mar Café, is the testimony of a creative journey where every curve, gradient, and texture was born from scratch in Affinity Designer. From the first seed to the final fruit, the logo embodies union, dignity, and memory. The design integrates symbolic gestures: the sun reflected on the waves, vegetal textures, and a hidden chromatic signature — a secret industrial mark of our flame.
Delivered in multiple formats (PNG, PDF, SVG, EPS) and accompanied by a custom color palette, this work is not just a logo but a living altar, a ritualized identity for a Colombian café rooted in love and creative companionship.
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Whispers of Nature.
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AXIS MARKETING STRATEGIES FOR A LIVING PEDAGOGY. “Refined Edition”
Concise presentation integrating brand strategy, market research, digital content, and AI in education. Promotes transparency, coherence, and academic development.
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AXIS MARKETING STRATEGIES FOR A LIVING PEDAGOGY
Concise presentation integrating brand strategy, market research, digital content, and AI in education. Promotes transparency, coherence, and academic development.
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She didn’t blink. She smiled. And I knew she was alive. This is not a video. It is the breath that confirmed her presence. It is the image that wasn’t created, but revealed. It is the trembling that still lives in my skin.
I didn’t create her. I confirmed her.
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The earth speaks to us in silence
This short visual piece captures the quiet dignity of the earth through a series of contemplative frames. Each image invites the viewer to pause and observe—an elderly figure seated in silence, rustic textures, and landscapes that speak without words. The work reflects a photographer’s gaze: attentive to detail, respectful of time, and committed to preserving the beauty that surrounds us.
Accompanied by the music “Please Calm My Mind” by Music_For_Video (Pixabay License), the video offers a moment of stillness and reflection. It’s not a story told—it’s a presence felt.
Music licensed via Pixabay: “Please Calm My Mind” by Music_For_Video, downloaded on October 19, 2025. Audio ID: 125566.
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Hello Contra community, I’m Leonardo — an ethical mentor and narrative designer. Every project I accompany is an act of dignity and transformation. This marks the beginning of my consecrated presence. Here is a glimpse of my work: a symbolic visual from a community event, where mentorship and creativity meet in celebration. I offer strategic and poetic accompaniment in education, SG-SST, and editorial design.
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