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leandrooliveira.ie
When Coca-Cola Turned Blue: What the Parintins Festival Teaches Us About Cultural Branding
Coca-Cola’s brand guidelines are among the most protected in the world. That red. That script. The ribbon. These elements are enforced globally with precision. Except in Parintins.

leandrooliveira.ie
My Freelancing Mistakes of 2024: Lessons from a Digital Creative
A candid exploration of freelancing mistakes and lessons learned in 2024, covering pricing strategies, client management, and essential tools for digital creatives.

leandrooliveira.ie
Best Open Source Alternatives: My Guide to Free Tools and YouTube Tutorials in 2025.
Switching to open source tools once felt like a risk, but these programs and communities have proven themselves time and again. It’s not only about finding “Adobe or Microsoft Office replacements”—it’s about embracing a larger ecosystem of powerful, free, and community-driven software.