Karla Schoeman
Freelance SMM helping brands grow with strategy + creativity
Ready for work
Karla is ready for their next project!
LinkedIn & Instagram Content Strategy
Tech Company | Feb 2025 – Sep 2025
Brief:
Tasked with building a consistent content presence across LinkedIn and Instagram to support brand awareness and drive engagement in a competitive tech market.
Role & Responsibilities:
Built and managed...
English Teaching & Learning Assets
Self-Initiated Project | Apr 2025 – Ongoing
Brief:
Building a personal brand and educational content to support non-native English speakers with practical, real-world learning tools.
Role & Responsibilities:
Designing digital learning assets and...
Brand & Visual Identity Support
Professional Services Firm | Mar 2025 – Jun 2025
Brief:
Brought in to help clarify and design the company’s brand identity — focusing on visuals, tone of voice, and consistent external presence.
Role & Responsibilities:
Created initial moodboards...
LinkedIn Content & Calendar Management
Renewable Energy Recruitment Company | Jan 2025 – Ongoing
Brief:
Brought in to develop a structured content plan and improve visibility on LinkedIn for a growing recruitment brand in the renewable sector.
Role & Responsibilities:
Built and...