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Julissa Roa
Visual Strategist & Systems Designer
Ready for work
Julissa is ready for their next project!
Something that fascinates me: how the same form language moves across design disciplines.
Started with botanical structures — leaves, stems, layered growth patterns — and explored how those shapes translate into fashion silhouettes.
A reminder that nature’s geometry moves easily...
What happens when botanical structures shape the architecture itself?
Not just adding plants to interiors — but letting organic forms influence the geometry of a space.
In this study I explored:
• curved architectural geometry
• soft green tonal palettes
• plants acting as spatial...
Visual direction and product design for Floréal, a floral e-commerce brand. An end-to-end concept reimagining how 💐 are gifted.
Visual direction and digital system design for Casas Sereine, a boutique hospitality concept.
Developed the identity and digital system to support a refined, slow-living guest experience. Full case study available on my profile.
Work setup changes every hour.
Every task has its own place.
My assistant (Peanut 🐾) supervises.
I touch grass between sprints.
That’s the system.
