What experience should my social media marketer have in Nairobi County?
Look for a marketer who knows Nairobi's culture and audience well. They should have experience working with local businesses or brands popular in Nairobi. This helps them create content that speaks directly to your audience.
How important is it for the marketer to know my target audience?
Very important! A good social media marketer understands who your audience is. They should use this knowledge to make content that your audience likes and engages with.
What social media platforms are popular in Nairobi for marketing?
In Nairobi, platforms like Facebook, Instagram, and Twitter are popular. A marketer should know how to use these sites to promote your business. They should also stay updated on local trends to create effective campaigns.
How do I agree on the deliverables for my project?
Start by discussing your goals for the project with the marketer. Agree on specific tasks or outcomes, like creating posts or growing followers. Write everything down, so you both know what's expected.
Why is a content calendar important for our campaign?
A content calendar helps organize your social media posts. It shows what will be posted and when. This keeps everything on track and ensures your message is consistent.
How can we measure the success of our social media marketing?
Success can be measured by tracking engagement, likes, shares, and comments. Ask your marketer about their plan for tracking these metrics. Good metrics show your social media strategy is working.
How should the project kick-off meeting be handled?
The kick-off meeting is the start line for your project. It's a time to introduce each other, discuss goals, and agree on a timeline. This meeting sets the tone for teamwork and communication.
What local events in Nairobi should my marketer be aware of?
Knowing local events helps leverage timely and relatable content. Marketers can tie campaigns to events like Nairobi Restaurant Week or sports events. This makes your brand more relevant and engaging to local fans.
How can I ensure but the marketer understands my brand's voice?
Share detailed guidelines about your brand's voice and style. Have examples ready to show what fits your brand. Good marketers listen and adapt to match your required tone.
What tools should be used to manage my social media presence?
There are many tools like Buffer or Hootsuite for scheduling, Canva for design, and analytics tools for tracking results. Ask the marketer about what they prefer and how these will be used to achieve your goals.
Who is Contra for?
Contra is designed for both freelancers (referred to as "independents") and clients. Freelancers can showcase their work, connect with clients, and manage projects commission-free. Clients can discover and hire top freelance talent for their projects.
What is the vision of Contra?
Contra aims to revolutionize the world of work by providing an all-in-one platform that empowers freelancers and clients to connect and collaborate seamlessly, eliminating traditional barriers and commission fees.
